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Joe Hage
🔥 Find me at MedicalDevicesGroup.net 🔥
April 2018
Medical Device Start Up – Seeking Marketing Expertise
< 1 min reading time

Hello Medical Devices Group,

I’m an investor in a medical device start up and our Team is seeking an experienced marketing consultant. The patented device has two major features:

1. Esophageal biopsy and, 2. Therapeutic drug delivery.

We are on track for FDA trial submission in June for the esophageal biopsy feature. The device is a balloon. The design is a single-application geographically oriented, four quadrant, circumferential esophageal biopsy. The balloon’s proprietary pleat system deflates after sampling to preserve cell density. In comparison, the current brush method accesses only a small area, requiring the use of multiple brushes and applications for wider sampling. The therapeutic drug delivery feature is still being tested and we believe it will significantly change the industry.

We have many marketing needs but initially we need assistance from an experienced medical device marketing consultant with development of messaging, product benefits over current methods, and marketing materials.

Referrals and recommendations are much appreciated!

source: https://www.linkedin.com/groups/78665/78665-6393153161799962627

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Posted by Joe Hage
Asked on April 20, 2018 8:00 am
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I can make time for a call, Tony: https://calendly.com/medicalmarcom/30-min
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Debbie Black Joes the best there is
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NAMSA
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Gali Halpern Wienerman Pablo Halpern
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Very interesting. Are you planning to market in Japan?
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Joe 's the man
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Debbie Black Joes the best there is
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very interesting technology
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I'd be happy to help Tony Chavez.
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Very interesting
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Ron Schechter Happy to help with strategic market research support.
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Ron Schechter Please contact me if you have questions on assessing drivers and barriers to product adoption, evaluating perceptions of product value versus standard of care and competitive technology, and developing positioning and messaging. I do this regularly for device clients. Ron.Schechter
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Interested
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Hi Tony, trained by the UK National HTA body (NICE) I am well placed to assist should the UK market be of interest
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At some point you'll probably be in need of some high-quality 3d animation. I have twenty years of experience creating medical animations. I'd love to chat if you're interested.
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Hi Tony,

I can help with indian Market
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Happy to assist in the Indian market.
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I would be interested
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Donna Lucchesi Hi Tony - happy to talk about your needs, and may be able to connect you with some local Phoenix resources if desired.
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Interesting
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I recommend that you speak to Clay Wilemon at DevicePharm.
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Tanveer Khan I can talk to leading gastroenterologist and show them the protptype discuss and plan the next [email protected]
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Christel Verboven, PhD can get the job done!
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Hello Tony, we would be more than happy to talk about your marketing needs. We are dmageli media a growth agency in Arizona who helps with lead generation, customer acquisition, client engagement and competitive advantage. Let me know if you would like to chat. Best, Elizabeth Malmquist
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Dr. Ulrich Eggert If you have plans to launch in Germany as well, I am very happy to assist.
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May I have an email address?
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You can contact me to arrange a call
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Happy to assist in South African market
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Jared Kemper I will be happy to discuss your needs and make the best connection for you if one exists with my connections. Send me an invitation to connect and we will set up a call.
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Jared Kemper I forwarded your information, hope it helps. Hace a great day.
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May I request an email ID please.....
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Carolyn Kopf HI Tony - C.E.K. & Partners specializes in branding and messaging. The firm takes complex industry/technical language and translates it into language that resonates with customers in a meaningful way. Feel free to email me so we can schedule a 1:1 call to further discuss! Looking forward to it!
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Tony, I specialize in medical technology strategy, positioning, go-to-market preparation and marketing. Let me know if I can assist as I am currently working as an independent consultant.
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Can we have your contact details to discuss business prospects in detail
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Wojtek Smoczynski Hi Tony, I will be happy to discuss/share with others when you turn to Europe. Best, Wojtek.
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Use Michelle McAdam. She is also an alumni of USC. She is exactly what you need.
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Tony I would love to talk to you about this and helping you launch your company correctly!
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Beth Killion Hi Tony - I have a boutique medical device strategy and marketing consulting firm. I've worked with multiple startups, as well as large corporations such as Medtronic, Boston Scientific, Coloplast and others here in the Twin Cities. Would welcome the opportunity to discuss how I might be able to help your company. Can be reached via my Linked In profile if you'd like to meet.
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Beth Killion Hi Tony - I am an experienced medical device marketing consultant and would love to explore the needs of your company... please feel free to check out my bio on my Linked In page and let me know if I can be of help. Happy to provide references from several large med device companies and start ups here in the Twin Cities.
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Hi Tony,
Beth Killion has created and completed multiple projects for me at American Medical Systems. She does a GREAT job. I highly recommend her.
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Tony-We are a medical communications agency and have launched many brands in medical device. Reach out if interested. [email protected]
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Steve Corwin 40+ launches with strong oncology experience, DM me.
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Hello Tony,
I have extensive experience in therapeutic drug delivery marketing and messaging. I can assist you with positioning, clinical messaging, etc.

Please contact me via DM or connect on LinkedIn.
Thanks!
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Sounds very interesting!
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Gregory W. Too soon and too much Sunshine at this phase. No FDA, unsure as to one of the device’s end points etc etc... just my thinking based on your short write up. You have an issued patent care needs to be employed to build a solid foundation for a future launch. Go fast and break something is not how it is done in Medtech!!! :)
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Carolyn Kopf I'd love to learn more and share our proven approach for brand positioning, brand narrative and message development. I can be reached at [email protected] or 404.345.6447.
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Hello I would like to come on board to bring my experience in the technical and marketing field.
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Hi Tony,

It looks like you have many options based on the responses. I’d also be happy to help. I frequently do strategy workshops and would be happy to support your needs and pull through on the messaging development as well. Feel free to PM me. I’m also happy to put you in touch with references etc.
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Tony, I know you're asking about marketing, however I help Life Science companies with their insurance. We (Gallagher) have a handy insurance guide for each milestone your company reaches. If you message me your email address, I'll glad forward to you a copy of the .pdf. Good luck!
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Robert Christensen Have fun. Started two $50 million companies from scratch. Read my book, FDA You Were WRONG! Now in my 94th year, God bless you all.
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Expertise in new med technology launch with focus on business development. Both industry and hospital experience & can bring in other ziahealthcareconsultants as needed
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Marc Slabbert Have to agree unfortunately with both Gregory and Robert Christensen on this one re marketing get clinical Support and evidence demonstrate ROI or USP basics basic get adopion and determine outcomes benefits that should suffice
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Dr Ali A.Mohamedi Wish you success! Let me know once you have FDA certificate in hand..
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Dear Tony, thanks and happy to assist. Kind Regards Eva
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Whatever you do, make sure your marketing materials and language match your device documentation, including IFUs, product specs, etc., or you will end up with a mess when you start reaching out to non-English speaking markets.
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If you have an interest in GCC and other MENA please let me know however before doing so the device must have USFDA approval first
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I welcome the opportunity to discuss your needs! Please, give me a call at your convenience.
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Hi Tony, I have over 6 years experience in the healthcare marketing, mainly focused on diagnostics and startups. I was recently laid off from a dx company and would be open to speaking with you. Please contact me if interested to further discuss what you're looking for. Good luck!
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Hi Tony,I need detailed description of the product before i understand it thoroughly.I will take it up for Indian market if i am satisfied with your inputs,other supportive documents.It needs marketing strategy based on each market and do not apply the same for all countries as i had experience in European and American healthcare products for Asian market.it takes minimum 3-5 yrs to penetrate in the market if you plan it now.Buzz me when you need of my support for this product for Asian market.
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Donna Lucchesi Amy DeWinter
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Donna Lucchesi Dave Nevrla
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Good luck. I can help its launch in our part of market.
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I can help you just send me more details about your company on [email protected]
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Please see my profile. I could assist in Asia
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If you have an interest in Egypt, I welcome the opportunity to be your distributor
send me details on [email protected]
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Hi there

I think you found the right person. My number is 226 927 4555
Mansur
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Hello, if you are looking for someone with Quality Management experience in the future please contact me. I have experience with FDA and notified body requirements.
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